Lead Generation
Unifying Global Strategies, Amplifying Local Growth
We are the only company specialized in lead generation for global rollout projects, providing a robust and scalable methodology that ensures consistency and personalization across all regions.
Take your demand generation to the next level!
Turning Global Challenges into
Opportunities Since 2006
For 18 years, ASB Marketing has been helping multinational companies grow sustainably by offering innovative demand generation and active prospecting solutions. “With a global presence in strategic markets like Brazil, Canada, China, Colombia, USA, India, Mexico, and Portugal, and with a physical office in the US and in the metaverse, we are recognized for our personalized approach and our ability to turn challenges into opportunities.
Our Mission
To connect companies with their potential clients through precise, innovative, and strategically intelligent solutions.
Our Differentiators
Proprietary methodology and technologies to maximize lead generation, with global recognition and a commitment to continuous innovation.
Our Clients
Leading companies who trust ASB Marketing to turn their challenges into tangible results.
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Innovative Solutions and Technologies to Grow Your Business
B2B Lead Generation
Using our proprietary big data technology, Supertable.co, and the exclusive Prospectingo CRM platform, we enhance active prospecting to connect your sales team with the right contacts at the right time, boosting results.
ABM – Account Based Marketing
Our Account-Based Marketing strategies personalize your marketing and sales efforts, focusing on strategic accounts. With the precision of Supertable.co and the efficiency of Prospectingo CRM, we build deep relationships with key decision-makers, increasing relevance and conversion rates.
SDR on Demand
Our SDR Talent services—recruitment, selection, and management, as well as SDR Outsourcing—identify and train top talent, aligning them with your company’s culture and needs.
RSVP
Our RSVP service leverages advanced lead generation techniques to identify and invite ideal personas to your event. Through precise segmentation and automation, we ensure personalized invites and proactive follow-ups, maximizing attendance and success.
In-House Lead Generation Consulting
Empower your team, implement best practices, and use On Demand SDRs for an effective and scalable in-house lead generation operation.
Our Platforms
Supertable.co
Our proprietary database, Supertable.co, with over 2 million records, offers precise and personalized segmentation, ensuring your prospecting campaigns reach the most relevant contacts and increase conversion rates.
Prospectingo CRM
Designed to manage prospecting campaigns, Prospectingo CRM integrates real-time data to streamline lead tracking and qualification, optimizing each stage of the sales funnel.
Why Choose ASB Marketing?
The Smart Choice for Expanding Your Global Business
Expertise in Global Rollouts
ASB Marketing has vast experience implementing global rollout strategies, ensuring your company maintains cohesion and efficiency, no matter the market.
Centralization and Consistency
Our centralized model ensures consistency across all demand generation processes, maintaining brand integrity and operational uniformity in all regions.
Global Lead Generation Standardization
We develop and implement standardized lead generation processes that can be replicated and adapted in any market, facilitating scalability and predictable results.
Regional and Local Flexibility
While our strategies are centralized, we recognize and adapt to the unique aspects of each regional market, ensuring campaigns are relevant and culturally appropriate.
Operational Efficiency and ROI
We combine cutting-edge technology with market expertise to maximize operational efficiency and guarantee superior ROI, driving sustainable growth for your business.
Proprietary Technologies
We use exclusive technologies like Supertable.co and Prospectingo CRM, allowing for precise segmentation and optimized campaign management, resulting in qualified leads and real sales opportunities.
When to Choose ASB Marketing?
The smart choice to expand your business globally
When Expanding Internationally
If your company is entering new global markets and needs a robust and scalable lead generation strategy, ASB Marketing is the ideal partner to ensure a smooth and effective transition.
To Align and Centralize Global Processes
When centralizing marketing and sales processes is critical to ensure global consistency while maintaining the flexibility to adapt to specific regional contexts.
To Increase Efficiency and ROI
If you’re looking to maximize operational efficiency and increase ROI in your marketing and prospecting campaigns, our proven methodology and advanced technologies can deliver exceptional results.
When You Need Innovative and Technological Solutions
If innovation and cutting-edge technologies are crucial to your marketing and sales strategy, ASB Marketing offers proprietary tools that make a difference in reaching your goals.
Make the best choice for your demand generation process
Our methodology
Turning Contacts into Qualified Leads
We work with a methodology designed to deliver consistent and scalable results in global lead generation campaigns, combining proprietary technology, automation, and personalized strategies.
ICP and Persona Definition
The success of any campaign begins with accurately identifying the ideal customer profile (ICP) and personas. With our expertise and the Supertable.co technology, we map detailed profiles to ensure your prospecting efforts reach the right contacts from the outset.
Prospect List Generation
Using Supertable.co, our proprietary database with over 2 million records, we create highly segmented prospect lists. These lists are customized to meet the specific needs of each campaign, ensuring the relevance and effectiveness of contacts.
Customized Activation Flows
Every lead is unique, and our activation strategies reflect this. We develop customized activation flows, including email sequences, phone calls, and social media interactions, all managed by the automated Prospectingo CRM to maximize engagement.
Lead Qualification and Handoff
Once activated, leads go through a qualification process using Prospectingo CRM to manage and monitor each interaction in real-time. Only the most promising leads are passed on, ensuring your sales team receives contacts ready for conversion.
What Sets Our Methodology Apart
Proprietary Technology
Our exclusive tools, Supertable.co and Prospectingo CRM, ensure precision and efficiency at each step of the process.
Automation and Personalization
We blend intelligent automation with personalization, ensuring that each lead gets the attention needed to progress through the sales funnel.
Continuous Analysis and Optimization
We continually monitor campaign performance, adjusting strategies and flows as needed to optimize results.
Global partnerships, local results
Implementing the ASB Marketing methodology transforms the complexity of global management into a competitive advantage, ensuring sustainable and scalable growth in all markets where your company operates.
Success Stories in Lead Generation
In one year, our revenue generation increased by around 20% to 25% with ASB Marketing’s active prospecting methodology.
Rodrigo Murad
Marketing Director at SAP Concur
With over 400 leads generated monthly and a 3,400% increase in indexed keywords, we automated commercial processes and optimized results.
Jéssica Queiroz
Communications and Marketing Leader at Ramo Sistemas
In 2019, we saw a 35% increase in the volume of prospect visit bookings compared to the previous year, with 90% of this growth driven by ASB Marketing’s active prospecting.
Felipe Satolo
Gestor Comercial TDGI
Our partners
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