Small Business >>>

B2B Lead Generation

Boost Your Sales with Qualified Leads

Reach the Right Decision-Makers and Increase Your Business Opportunities with an Efficient Lead Generation Strategy

B2B Lead Generation is essential for companies looking to expand their business in competitive markets. Our Lead Generation approach combines market intelligence, advanced technology, and personalized strategies to identify, attract, and convert qualified leads. By focusing on the right decision-makers and engaging potential clients at the ideal time, our Lead Generation solution not only increases conversion rates but also accelerates your business growth.
Schedule a Free Consultation

What is B2B Lead Generation?

B2B Lead Generation is the process of identifying and attracting companies and decision-makers who have the potential to become customers. Unlike consumer-focused marketing strategies, B2B lead generation requires a more focused and personalized approach that aligns marketing and sales to achieve shared goals. Our methodology uses a combination of Big Data, automation, and active prospecting to ensure that the leads generated are highly relevant and ready to enter the sales funnel.

Marketing tradicional

Atrair

Nutrir

Identificar

ABM

Identificar

Enganjar

Construir

Why Choose Our B2B Lead Generation Solution?

Increase Lead Quality

Our Lead Generation strategy focuses on identifying and attracting highly qualified leads that are more likely to convert into sales.

Maximize ROI

We concentrate our efforts on leads that truly matter, ensuring a high ROI for your marketing and sales campaigns.

Accelerate the Sales Cycle

By engaging qualified leads at the right time, our solution helps shorten the sales cycle and increase closing rates.

Personalize Your Campaigns

We use advanced data to personalize each stage of the customer journey, ensuring that every interaction is relevant and effective.

Align Marketing and Sales

Our approach ensures that marketing and sales are aligned, working together to achieve the same demand generation goals.

When to Choose Our Lead Generation Solution

Market Expansion

If your company is exploring new markets, our Lead Generation solution helps identify and engage potential clients effectively.

Improving Lead Quality

When your sales team needs more qualified leads to improve conversion rates, our solution provides the necessary support.

Accelerating the Sales Cycle

If your sales cycle is long and complex, our Lead Generation strategy can help speed up the process and close deals faster.

Need for Higher ROI

When the pressure for results is high, our solution maximizes ROI by focusing on the most promising and relevant leads.

Ready to Boost Your Sales with Qualified Leads?

Share your B2B sales challenges with us. Our team of Lead Generation experts is ready to create a personalized strategy that increases the quality of your leads and improves your sales results. Schedule a free consultation and start seeing results.
Schedule a Free Consultation

Our Lead Generation Process

How We Attract and Convert Qualified Leads

1 - Lead Identification and Segmentation

We use Big Data and market intelligence to identify and segment leads that fit your company’s ideal customer profile (ICP).

2 - Active Engagement

We develop active prospecting campaigns using emails, calls, and social media interactions to engage decision-makers at the right time.

3 - Lead Qualification

After the initial engagement, our SDR specialists qualify the leads, ensuring that only the most promising ones are passed on to the sales team.

4 - Nurturing and Conversion

We implement nurturing strategies to maintain lead interest and move them through the sales funnel to final conversion.

Success Stories
How Our Lead Generation Transformed Our Clients

Our clients have experienced significant sales growth thanks to our Lead Generation approach. From increasing lead quality to accelerating the sales cycle, our solutions have proven to be a game-changer for companies looking to expand their market presence.
“Our Lead Generation strategy resulted in a 40% increase in lead quality and a 35% improvement in closing rates in 6 months.”
“With the help of our solution, a technology company reduced its sales cycle by 20%, resulting in a 25% increase in annual revenue.”
“Personalization in our Lead Generation approach helped a financial sector client double their conversion rate in just one year.”

Why Our Lead Generation Outperforms Traditional Outbound Marketing?

While Outbound Marketing has been a common tactic for many companies, B2B Lead Generation offers a more focused and effective approach. Instead of a broad, generalized approach, our strategy focuses on identifying and engaging qualified leads, resulting in greater efficiency and better conversion rates.

Comparación

B2B Lead Generation

  • Focus on qualified leads
  • Personalization at scale
  • High ROI
  • Marketing and Sales Alignment

Traditional Outbound Marketing

  • Focus on large number of contacts
  • Standardized messages padronizadas
  • Variable ROI
  • Separate departments

Ready to Boost Your Sales with Qualified Leads?

Share your B2B sales challenges with us. Our team of Lead Generation experts is ready to create a personalized strategy that increases the quality of your leads and improves your sales results. Schedule a free consultation and start seeing results.
Schedule a Free Consultation

Tools That Power Our Lead Generation

To ensure the success of our Lead Generation campaigns, we use advanced technologies that enable precise identification, effective engagement, and continuous lead tracking. Our tools are designed to deliver measurable results and maximize the ROI of your campaigns.

Prospectingo CRM

Our proprietary platform that integrates and manages all Lead Generation interactions, facilitating lead tracking and qualification.

Supertable.co

A database that provides detailed insights and precise segmentation to identify the best leads for your campaigns.

The Power of Lead Generation
Numbers That Speak for Themselves

B2B Lead Generation is one of the most effective strategies for increasing sales volume and improving lead quality. Our clients have seen a significant impact on their operations, from reducing the sales cycle to an impressive increase in revenue.
Schedule a Free Consultation

Increase in Lead Quality

45%

Our Lead Generation campaigns resulted in a 45% increase in lead quality compared to traditional approaches.

Reduction in Sales Cycle

25%

Companies that adopted our Lead Generation solution reduced their sales cycles by up to 25%.

High ROI

60%

Clients who implemented our Lead Generation strategies saw an average 60% increase in return on investment (ROI) in their campaigns.

Increase in Conversion Rate

100%

The personalized Lead Generation approach doubled the conversion rate of qualified leads for clients in sectors such as technology and finance.

How Our Lead Generation Adapts to Different Industrie

B2B Lead Generation can be adapted to meet the specific needs of various industries. Whether in technology, healthcare, finance, or manufacturing, our approach is customized to identify and engage leads with the greatest potential to become valuable customers.

Specific Industries

Technology

Our Lead Generation strategy identifies decision-makers in technology companies, offering solutions that meet their technical and commercial needs.

Finance

In finance, our lead generation focuses on high-value accounts where trust and security are key to engagement.

Healthcare

Lead Generation in the healthcare sector allows companies to engage decision-makers in highly regulated environments with messages that meet their specific needs.

Manufacturing

Our approach identifies and engages key accounts in manufacturing, focusing on

Frequently Asked Questions about B2B Lead Generation

Here are detailed answers to the most common questions about B2B Lead Generation

What is B2B Lead Generation and how does it differ from traditional prospecting?
B2B Lead Generation involves identifying and qualifying leads that have the potential to become high-value customers. Unlike traditional prospecting, which is often volume-based, B2B Lead Generation is highly focused on quality and relevance, using data and technology to personalize engagement and maximize conversion chances.
The main benefits include: • Lead Quality: Greater precision in identifying qualified leads. • Reduced Sales Cycle: More qualified leads tend to move through the sales funnel more quickly. • High ROI: Focusing on qualified leads increases the return on investment in marketing campaigns. • Marketing and Sales Alignment: Ensures that both teams are working in synergy to achieve common goals.
Our B2B Lead Generation solution improves revenue by identifying and engaging leads with a higher likelihood of conversion. By focusing on high-value accounts and personalizing interactions, our campaigns not only increase conversion rates but also enhance the efficiency of the sales cycle, resulting in sustainable revenue growth.
Essential tools include: • CRM (Customer Relationship Management): To manage and monitor interactions with leads. • Marketing Automation Platform: To create and manage nurturing and lead qualification campaigns. • Market Intelligence Tools: To identify and segment high-value leads. • Collaboration Tools: To ensure marketing and sales are aligned.
Results vary depending on the company’s sales cycle and the complexity of target accounts, but many companies start seeing significant results between 3 and 6 months after the campaign begins. During this period, the focus should be on building relationships with leads and personalizing interactions.

Ready to revolutionize your sales?

Schedule a free consultation

ASB_Marketing_simboloLogo
Founded in 2006, ASB Marketing aims to generate concrete demand generation and marketing results for your company. We have an international presence: we operate in 8 countries and are expanding to 11. Thus, we combine a global vision with vast experience and innovative technologies to boost your success in capturing B2B leads.
Services
Platforms
Page
Contact

BR +55 11 4858-7112

EUA +1 (561) 814-3885

vendas@absmarketing.com.br

Copyright © 2024 ABS Marketing | All rights reserved | Privacy Policy and Terms of Use